Who is Synthesis Marketing?
Synthesis Marketing has been helping businesses in Wellington, across New Zealand and globally since 2001.
We offer our clients a team of highly skilled people focused on creating outstanding results. With a full range of marketing, design and business development services, our aim is to create brands, build awareness and drive sales.
At Synthesis Marketing our key difference and strength is our ability to understand your needs, and those of your customers and clients, and to then build your marketing approach around this.
In practical terms, it’s the quality of these marketing insights that allow us to implement the right mix of digital marketing (social media, website development, SEO and SEM), traditional marketing and businsess development approaches. Our team would love to meet you to discuss your plans for your business.
Richard
Director
Richard has a real passion for working with business owners and managers. Clients who have worked with Richard appreciate his friendly approach, how much he cares about what they are wanting to achieve and his ability to quickly understand the dynamics of their business.
Whether helping with responses to challenging conditions, looking to maximise a current position or move a business to the next level, Richard brings an independent and innovative way of thinking, backed by hands on tactical delivery.
Richard likes seeing new places around the country and overseas when it’s an option. He’s also a keen mountain biker and kayaker and has been known to launch into Mandarin occasionally.
Brendan
Marketing Insights Manager
Brendan is a seasoned marketing professional with a wealth of marketing experience from a wide range of sectors, including food and beverage, retail, franchised and corporate businesses in New Zealand and Australia.
He is passionate about developing and delivering creative marketing solutions to drive business growth.
Clients find Brendan’s approach collaborative and inclusive. They appreciate his unique insights to uncover new opportunities aligned to their business objectives.
In his spare time Brendan drinks far too much coffee and does spin classes at the gym. He is also a part-time art student, and wanna-be Picasso.
Andrew
Communications Specialist
Andrew is our in-house wordsmith and specialises in all forms of communication, but is particularly good at making technical information easily understandable. Clients often work with Andrew on website content and structure, blog post, brochures, flyers and any other collateral that needs writing.
Andrew’s science and technical background means he often handles I.T. and internet related client work such as SEO and keyword analysis, and keeping client websites up-to-date and running smoothly.
Based in Nelson, Andrew enjoys rock climbing, mountain biking and fishing, often with his two young boys.
Raewyn
Senior Digital & Content Marketer
Raewyn thrives on working with a variety of diverse clients and effectively juggling their needs and different projects. As our Senior Digital & Content Marketer, she takes care of the copywriting and designing of marketing materials across all areas of digital and print. This includes social media management and website design, as well as hard copy marketing materials such as brochures and business cards.
Since 2012 Raewyn has worked closely with business owners in mostly agency environments. Her extensive experience means she has worked in almost all business sectors, from financial, professional and government to charity and membership organisations in New Zealand and overseas. Skilled in design and storytelling, she works closely with our clients to align their marketing activities to their business marketing strategy and goals.
A keen soap maker, Raewyn loves creating new designs when she’s not at work, from mountain scenes to donuts and cupcakes, that look deceptively good enough to eat.
Patrick
Brand Creative & Graphic Designer
If there is a person you want on the team when it comes to making your business or organisation stand out visually, then it’s Patrick. As an award-winning graphic designer, he has an incredible eye for presenting brands, products and ideas.
Patrick is often involved in building brands from the ground up. His creativity in delivering new logos and rebrands flow through to implementing an identity across websites, brochures, business cards, stationery, packaging and signage. He’s also a master of content layout for magazines and reports.
When not weaving brand and design magic, Patrick enjoys family time, soccer, and the odd sea-fishing trip.
Yasteel
Social Media & Digital Marketing Specialist
AKA Steel, formerly from a Film & 3D Animation/Visual Effects background, has landed himself in Digital Marketing. He has worked across a variety of industries from retail to automotive and is Facebook and LinkedIn certified. With a wealth of knowledge and experience in both the B2C and B2B platform, Steel is your go-to if you’re after creativity.
With years of experience in the ‘Digital space’, he is fully equipped to turn your concepts into reality through a wide range of digital and traditional bespoke marketing tactics that will set you apart from the competition. His process? He enjoys working closely with his clients ensuring objectives are met from the onset.
When he’s not busy creating ‘awesomeness’ for our clients, he’s either treating his greyhound and dachshund like babies, being a topspin perfectionist on the tennis court or endlessly boring his Fiancé about the intricacies of ICE (Internal Combustion Engines).
Iain
Google Ads, SEM & SMM Specialist
Iain is a digital marketer who can help you stay ahead of the curve. Google Certified – his skills in Google Ads and Analytics will help you make sense of your data and improve your campaigns. He also has a deep understanding of email marketing – so he knows how to get results for clients.
Iain is passionate about helping businesses succeed online, and he has the skills and experience to make it happen for you.
When he’s not helping clients reach their target markets, you’ll find him with his family, travelling and indulging in his love of good food and local artisan products.
