Your brand is important to your overall marketing strategy. Over the years we’ve helped a lot of our customers refresh their brand. One local company, Vega industries, had been using the same branding for around 20 years and felt it was time for a refresh. Here are some of the reasons Vega, ourselves and our customers choose to rebrand:
How old is your logo? Tech industries can especially benefit from keeping a sleek modern and innovative brand. Technology is fast moving and cutting edge – your brand should reflect this.
A Change in Company Focus
Has your company significantly changed recently? This could include targeting new audiences, or changing your position in the market place. You need your branding to reflect this to communicate your new offerings to customers.